IS Magazine Blog

Dreaming of 70’s Design Spirit

New York Wedding129

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Neon orange alongside stark green. Bubbly lilac font on dead-pink walls. Overly stretched lines in contrast with playfully curved Letraset prints. Childlike hippie flowers and strict Saul Bass’ title sequences. Those were the “in” designs during my teen years--the happy days of the good ol’ 1970’s.

Loud and glaring and often gaudy, designs that are reminiscent of the 1970s are not completely gone. Buildings, kiosks, subways and other forms of transportation, structures, posters, ads--all these continue to sport a lot of 70’s-inspired design. If there’s anything that appears to be missing, it’s the SPIRIT. The design spirit that was palpable back in the day seems to have disappeared completely.

Are Fast SEO Results Realistic?

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When it comes to search engine optimization, most of us want to see results. But we don’t want to be waiting for too long. We want to see results soon!

The problem is that massive leaps in search engine positioning don’t tend to happen in a matter of days. I’m not saying that it’s impossible, but it’s certainly unlikely, that you’ll see a website rising in this way.

Under normal conditions, a site will tend to rise in a gradual manner. There may even be occasions when it slips down the rankings, before making a further upwards movement. This can be frustrating, particularly if you’re relying on the optimization work to generate much-needed income for your business.

Tech Glasses Bring Computers Closer Than Ever

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The demand for technology in this day and age is staggering, and it represents one of the largest business sectors on the planet. The drive is always on for greater performance in an ever smaller space, and this development is affecting a whole range of devices, not just the computer. It was only 10 years ago that the webcam, for example, was a bulky device with a 15mm diameter lens that sat on top of your computer like some kind of odd animal. Today, they appear built into everything, and have decreased in size to only a few millimeters, whilst improving in quality. The range of objects that have electronic technology built in is quite wide today, and includes glasses, clothing and even sleeping bags. However, the glasses sector has seen a the most interest out of these areas, as the miniaturization of technology has helped them fit more and more into the lenses and arms of the glasses without compromising the function. Here are some of the most interesting models on the market, as well as a few yet to make it:

Walmart Acquires OneRiot

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OneRiot may not be a name you are familiar with, but the company was a major player in the real time search industry. The company eventually gave up that aspect of its research and concentrated on a social mobile advertisement network.

The company has just been acquired by Wal-mart and the employees will soon be part of the retail giant's Silicon Valley operation, known as WalmartLabs.

Top 5 features of an effective CRM

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Want to develop strong relation with your customers? Looking forward for best Customer Relationship Management tool? Then you need to perform groundwork on features of the CRM, so that you can get the right one for your business.

Customers are the pillars of every organization. For growth in any business customer satisfaction is very much necessary. This CRM helps you know about the requirement of the customer, so that you can provide service as per that.  It helps you in increasing the profit by strengthening customer loyalty. You need to understand the purchasing habits of customer, and then provide them with offers that help them.

Various tools involved in the CRM help you in taking apt decisions that boost up your sales. It even helps in getting touch with new customers, retaining current customers and getting back the customers who left to other competitors. So get the best Customer Relationship Management tool with best features for your organization.

Online Ways to Promote Your Small Business for Free

There are many marketing ways that guarantee your small business to be successful. These marketing strategies, however, require you to spend a lot of money. After spending your hard-earned cash, it is still difficult to determine the most effective strategy. Are there other means for you to promote your small business without spending huge amount of money? 

Yes, there are online ways on how you can promote your small business. What more is it is for free! Success can easily be achieved if you are persistent enough to promote your small business via online marketing. All you need to have is a computer, internet connection, and the passion in entrepreneurship. You can get started by trying the following:

5 Tips to Get You Started with Google Plus

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Ever since launching Google+, Google has been getting an overwhelmingly positive feedback from current Google+ users. Though many are still beginners as to how this new social networking site works, the good thing is that you don’t need to worry about this until you get invited to join. Once you do manage to get invited however, you should immediately start learning how to use Google+ or navigate around it. To help you out, here are 5 tips to get you started with Google Plus:

Social Media - A Blessing and a Curse For Politicians

Anthony Weiner

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U.S. politicians are increasingly discovering the benefits - and perils - of social media. While Anthony Weiner's Twitter scandal - or Joe Walsh's YouTube video - might be the most publicized examples of social media backfiring, far less sordid uses of social media by politicians have nonetheless demonstrated the limitations of a public figure's ability to control his or her online image.

As more and more politicians have begun creating Facebook and Twitter pages to communicate with their constituents, a growing number of those constituents have been communicating in return and, quite often, they aren't happy. Negative political talk back seemed to hit a fever pitch during New York's recent debates in the state Senate over the state's legalization of gay marriage.

Why Facebook is the Last Place to Look for a Job

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Facebook is arguably the number one social networking site on the Internet. From personal to business to commercial pages, Facebook claims over 700,000 users around the globe. But when you're looking for a job, Facebook is the last social network in which you should focus your job hunt. You stand a better chance of finding gainful employment off a job search engine than you do off Facebook, and those odds aren't great.

If Facebook has all those users, and virtually every recruitment and social network expert states just the opposite, why is this advice valid? That's a good question, and the answer is so simple that it's often overlooked: Time. You just can't often afford the time it takes to have reasonable hope of it working for you.

Small Business Marketing – An Economic Perspective

Unique Selling Proposition

Let’s start discussing your small business marketing plan by taking a look at the definition of marketing itself. Marketing covers more than just advertising, which is a concept many small business owners may not understand. The most important function of marketing, arguably, is to create a unique selling proposition to the buyer, thereby making them less able to consider other options. Marketing is just as much about what you sell, as how you go about selling it.

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