The cellphone has grown to be an indispensible part of our everyday life. It is hard to imagine going to the office without your trusted mobile phone inside your pocket. Cellphones are great for keeping the lines of communication between you and your business clients but its application has outgrown its humble beginnings as mere tool for communication to an invaluable partner in business transactions.

With the prevalence of internet searching and online mapping for businesses, the future of yellow book seems weak. On the other hand, there are steps that the publishers can take to maintain clients and generate revenue from the printed address books.

The obvious option is for the yellow pages publishers to develop online versions, if not fully go digital. Most have already gone down this path, with excellent mobile applications for searching for local addresses and contacts. The only disadvantage of this option is that the income generated from the online pages is considerably less than what could be earned from traditional printed versions.

Who does not, at some point or other in life, get nostalgic about their childhood friendships – that neighborhood kid they played together with in the garden, the kids from school who were regulars for play dates or even the friends they hung around with in college? Looking for these friends and reconnecting would have been impossible if not for social networking websites, like Orkut or Facebook, which is without doubt the most popular social networking websites today.

Customer Relationship Management is a way to manage a company’s interactions with its customers, consumers and clients. The objective of CRM is to bring together all possible customer information from a range of sources, giving an accurate, real time account of any given customer. CRM allows a company to make more informed decisions on their business, whilst also increasing levels of customer satisfaction and loyalty. CRM enables businesses to customize marketing messages to larger target audiences on the basis of the customer's expected response and the customer's value to the firm. By following the CRM model, firms can reduce overall marketing costs, increase customer response rates, and, probably most importantly, increase overall customer and firm profitability.

Quick tips for speeding up your Dell laptop

Dell laptops are dependable and resilient. As with all machines, however, they can start to slow down if not properly maintained and cared for. Before sending your unit in for Dell laptop repairs, first trying following the tips below to get your Dell computer back up to speed.

Google has announced that they plan to hire more than 6,000 new employees in 2011. This hiring boom comes at an excellent time as many tech companies are cutting back on their employee base. Working for Google is more than just a normal tech job, though. Google is well known for its unusual work spaces and great benefits for employees. Break rooms are equipped with foosball tables and many employees enjoy free services like laundry and on-site fitness centers. Google is determined to provide creative employees with all of the resources they need to think outside the box and produce unique products that will continue to change the tech world.

Social networks are undeniably a double edged sword, both from an employer and employee perspective. Businesses are increasingly seeing the need to establish some kind of social network presence. Whether or not they know anything beyond the fact they ‘need’ social media is open for debate, but the fact remains: in most businesses, social media usage is welcomed with open arms. With a growing population of smart-phone users, and the increasing availability of iPhone-style apps on cheaper phones and tariffs, social media has become a near-default method of communication for many. Why text or call from your phone when you can freely send a multi-recipient message, perhaps even to more than one platform or just to the world in general?

With the New Year just around the corner, you may be looking to make a big change in your life. Changing the car you drive may be just what you are looking for. Nowadays, cars play a far greater role than just taking us from one place to another. They reflect a person’s character. Your reputation can depend on the car you drive. Manufactures are giving great deals on the best new cars for 2011. You must go to the showroom and check these cars out, as they are either redesigned or completely brand new. Here are some of the best new cars for 2011:

For anyone who uses a computer, whether they spend time online or not, there is always a danger of getting a harmful virus that can do any number of things to you and your PC’s system. Not only is there a danger of losing system resources to malicious programs but there is also the threat of your personal information being accessed by hackers. While many people believe the only way to get malicious software like Trojans, worms and viruses is through infected web pages, it’s also possible to get them through e-mail links and even USB drives that plug right into your system.

In order to properly protect you and your PC, there are three things that you should always remember.