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The New Website From Boost Software

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The Boost Software team in Boston MA has been hard at work updating the company’s anti-virus program, the PC Health Boost application, and most recently; their website. The new site is not a modification to the old site but something completely new. The site was designed with easy navigation in mind. User friendly is the theme of the new site in a similar way to their PC Boost software.

The Shoppers Have Spoken: Cyber Monday is Here to Stay

Image representing iPad as depicted in CrunchBase

Image via CrunchBase

Black Friday receives a great deal of press as the busiest shopping day of the year, but as consumers are increasingly turning to online retail stores to fill their holiday wish lists, Cyber Monday is rapidly becoming a significant presence in retail sales. Online sales for Cyber Monday in 2011 broke the $1 billion dollar record for the second year in a row, showing a 22% increase in sales from the time of its inception.

Cyber Monday was originally coined in 2005 by Shop.org, the digital division of The National Retail Federation, which is the world’s largest association of retail traders. The association includes many different kinds of retailers, from department stores to chain restaurants and grocers that all offer a variety of savings from discounts to coupons through the Shop.org portal.

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