Black Friday never fails to make headlines in the following morning’s newspapers—shoppers scramble for hot deals, hoodlums occasionally resort to violence to get an unfair advantage, and the status of an entire economic system is given a 4 AM gut check as bleary-eyed analysts cull statistics from across the board.
On a national scale, Black Friday sales were higher this year than the last, with Shopper Track reporting that Black Friday sales were 6.6% higher than last year. In addition, the National Retail Federation estimates that the average shopper spent $400 dollars during this national event. Between 2008 and 2009, Black Friday sales only increased by 0.3%, and so this year’s figures may indicate a broad-scale improvement in the economy.