Surprising analyst, Nintendo turned in a profit for the most recent quarter on Mario Kart 8 and Wii U sales. The release of the new game led to the purchase of the newer game console for consumers who had previously been reluctant to make the change. Analyst  watching the company had expected a loss of 3.7 billion yen for the 2nd quarter. But the company announced a profit of 9.3 billion yen or 86 million US dollars.

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Increasing profits is always a priority for any successful business, but navigating this growth during an economic downturn is not a particularly easy affair. CRM, or Customer Relationship Management, is a simple and effective way to organize the different aspects of a business effectively in order to maintain steadily increasing profitability.

CRM software do not merely focus on one aspect of a business, such as sales or marketing, but rather provide an essential overview of the business itself, linking all departments and areas together into one fully-integrated and easily manageable system. By covering all aspects of the business a CRM system is an ideal way to instantly increase profits by keeping expenditures low while increasing incoming revenue.