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All Posts Author: Patrick Stevens

TikTok owner Bytedance announces plans to Design its Own Chips

TikTok owner Bytedance announces plans to Design its Own Chips

bytedance

Bytedance, one of the largest Chinese tech and internet companies announced that it will start designing its own semiconductors, also called chips, soon. In addition to owning the popular video app Tiktok, Bytedance owns a large number of popular information, entertainment and gaming apps. The company claims that the chips designed will be used by Bytedance for its own applications only and will not be sold to other companies. This announcement is in keeping with the Chinese government policy of encouraging Chinese tech companies to design their own chips so that China becomes self sufficient in this critical technology.

SMIC Lags Behind

At present the largest semiconductor company in China, Semiconductor Manufacturing international corporation (SMIC) is still lagging behind the world leaders in semiconductor technology like Intel (USA), Samsung , SK Hynix (Korea) and TSMC (Taiwan). Since semiconductors are being used extensively for a large number of applications ranging from home appliances, home automation, vehicles to smartphones, desktops, and servers, design and manufacturing of semiconductors has been a critical technology for countries. The Chinese government has invested a large amount in developing the local semiconductor industry since the country is many years behind the world leaders .

China Self Sufficiency Plan

China is encouraging Chinese tech companies to develop their own semiconductors or chips to become self sufficient and also for national security reasons. The Chinese search engine Baidu has designed a Kunlun chip, while the top Chinese eCommerce company Alibaba has developed the Yitian 710 chip for its own use. The Alibaba chip uses the latest chip design technique, the 5 nanometre process and uses the architecture from Arm, a British semiconductor firm. Oppo, the Chinese smartphone manufacturer is also developing its own chip for its smartphones, using a 3 nanometre process.The Kirin processors developed by another large Chinese tech company Huawei helped it become one of the largest smartphone manufacturers in the world.

Bytedance Careers

Bytedance which is headquartered in Beijing has advertised the vacancies related to semiconductor design on its website, confirming that it recruiting engineers specializing in chip design. At present, the company is purchasing chips from other companies and then customizing them for their own requirement. Bytedance claims that it is not able to find suppliers for certain kinds of chips it requires. If Bytedance develops its own chips, they can be directly used for the applications no additional programming will be required. However, at present, Bytedance like other Chinese companies will then have to outsource the manufacturing of the chips to other companies which specialize in semiconductor manufacturing.

How to Create a Tiktok Pixel

How to Create a Tiktok Pixel

TiktokPixel

Installing the Tiktok Pixel on your website is required to take your Tiktok advertising to the next level. This HTML code allows you to track what visitors do once they click on your ad on your website or app. You can even create bespoke audiences based on the pages they visit or the activities they do and use Tiktok to better target users in the future.

Installing Tiktok Pixel on your website will allow you to observe how visitors engage with your site after watching or clicking on your advertisement. Most importantly, you can see whether or not someone performs an action, such as making a purchase, completing a contact form, or engaging with content.

With TikTok Pixel, you can concentrate your ad campaigns on people who appear to be most inclined to do a certain action on your website. Conversions, traffic, and engagement can all be optimized.

Tiktok Pixel put on your website allows you to generate unique audiences or lookalike audiences depending on their activity on your website. These groups of people can be utilized for remarketing.

How to create a Tiktok pixel?

As Tiktok continues to grow in popularity, more and more businesses are looking to jump on the platform. And one of the best ways to do that is by creating a Tiktok pixel.

A Tiktok pixel is a short, transparent image that you can overlay on your videos. When someone scans the pixel with their phone, they'll be taken to your website or landing page.

Creating a Tiktok pixel is easy and only takes a few minutes. Here's everything you need to know!

What is a pixel used for?

A pixel is a small piece of code that can be placed on your website or blog. When someone visits your site, the pixel will send information about their visit to Facebook. This information can be used to track conversions, optimize ads, and create targeted audiences for future ads.

Steps to install a Pixel

1. Log in to your Tiktok account and go to the "Settings" page.

2. Click "Manage pixels" in the "Advanced Settings" section after scrolling down.

3. Click on the "Create new pixel" button.

4. Enter a name for your pixel and select the "Create" button.

5. Copy the pixel code that is generated and paste it into the code of your website. Make sure to place it between the tags of your website's code.

6. Save your changes to the website code and you're done! Your Tiktok pixel is now installed and tracking data for your website.

TikTok Account Management With Third Party Tools

TikTok Account Management With Third Party Tools

TikTok Account Management

Business owners and marketers are noticing the power of TikTok for both brand awareness and sales conversion. With over 250+ million users on the platform, it has become one of the fastest growing platforms in the world.

Tiktok Partner Ecosystem

TikTok is extending its partner ecosystem to allow businesses to manage their presence on the platform with third-party tools such as Hootsuite, Sprinklr, Sprout Social, and others. They will be able to create lists of community managers and assign them to specific TikTok communities by channel or topic.

TikTok, the world’s largest community for short-form video, today announced a new way for marketers to reach bright, aware and engaged audiences in its ecosystem. With the launch of an Account Management program and TikTok’s Marketing Partner Program — which include unique capabilities such as data-driven social media ad creative and optimization — marketers can connect with people on TikTok in a powerful new way.

Account Management

With Account Management, you can now connect your accounts from all of the social media management tools you love in one place. Just sign in with your credentials and start managing in seconds. You can now manage your TikTok account from multiple platforms. You will be able to post videos, engage with your followers, filter users and keywords, and more – all from the comfort of your favorite social media management tool.

TikTok LIVE creator subscriptions

TikTok LIVE creator subscriptions

TiktokLive

Tiktok has become one of the most popular video streaming platforms worldwide with a large number of users. Tiktok Live allowed the Tiktok fans to watch and interact with their fans in real time. Now like rival video streaming platforms, Twitch and Youtube, Tiktok is launching TikTok LIVE creator subscriptions in May 2022 which allows the Tiktok creators to charge their top fans a monthly subscription for greater access. Many of the popular Tiktok creators have receive invitations to participate in the beta version of Tiktok creations, which will be live from 26 May 2022.

Benefits of TikTok LIVE creator subscriptions

Tiktok has a large number of creators creating video content on various topics, like beauty tutorials, music, dance, cooking, gaming. These creators are spending a lot of time and money creating the video content, live streaming it. Earlier the creators were only compensated by the tips, gifts they received from fans, some advertising revenues and brand endorsement deals due to which their income was less. Hence like Twitch where fans can purchase subscriptions, now Tiktok creators can offer their top fans a subscription option for greater interaction and visibility while live streaming.

Subscription Features

The features of Tiktok subscriptions are being tested at present to get feedback from the subscribers and the content creators. One of the main advantages for subscribers is that they are able to live chat and comment on the content which is being streamed. The content creator can choose to allow everyone to watch the video streaming, but only the subscribers can interact with the content creator using the comment or chat feature for a closer relationship, helping the creator under his fans better. The creator can have exclusive question and answer sessions with fans. Additionally the subscribers will have a subscriber badge listed next to their profile name, and they will be upgraded over time.

The subscribers will get access to exclusive emotes which are custom designed by the creators, which they use during the live sessions to make them more interesting and interactive. Creators have indicated that the subscribers can control the cameras which the creators are using for live streaming to get the view they want. The creators are also able to personalize their room being streamed for each subscriber. Thus the subscription feature allows fans to thank the creators for their creativity, time and effort they spend for content creation.

Foursquare and TikTok seek to Revolutionize Advertising Metrics

Foursquare and TikTok seek to Revolutionize Advertising Metrics

Foursquare_logo.svg

Foursquare was launched in 2009 as a local search and discovery mobile app, based on a user’s browsing history, the app makes recommendations for places to go near their current location. This technology was made possible by smartphones’ use of GPS, providing greater personalization for marketing. In 2014 Foursquare launched a new feature of social networking, allowing users to interact with friends using the heck-in’ feature and share their location by selecting a venue nearby.

Social media platforms have provided a new form of advertising, opening up the opportunity for businesses to market their products more directly. Writing an effective advertisement is one thing, but knowing what its impact is and whether the advert reaches its desired target audience is another. Foursquare’s partnership with TikTok aims to address this issue, combining Foursquare’s location data to TikTok’s advertising, providing metrics for businesses to see how effective their campaigns are.

Advertising Options

Mostly used by young adults with almost half of users aged between 18 and 24, TikTok has a huge market reach of over 1 billion users and offers the following advertising options:

· In-feed ads: created using the TikTok manager interface

· Image ads that run of TikTok’s news feeds

· Video ads: full-screen videos that are 5-60 seconds long

· Spark ads: boosting organic content from either the company’s or other users’ account

· Pangle ads: utilizing the Audience Network

· Carousel ads: up to 10 images with their own captions that run through TikTok’s news feed app

· Branded hashtags: campaigns that promote interactions, typically a 3–6-day campaign

With so many forms of advertising available, choosing which method –or methods– to employ is a huge challenge to businesses, even if they can identify TikTok as the best platform to market their products or services. Needless to say, the motivation for advertising is to make people purchase their products. Although sales figures provide useful indicators by correlating sales to the timing of campaigns, Foursquare seeks to go further than that.

Foursquare Measurement Product

Foursquare Attribution is Foursquare’s measurement product, which is being integrated with TikTok in the US and Canada. The new technique seeks to provide data on how effective advertisements are at drawing people into stores, focusing on metrics for businesses with physical locations. The hope is that data analysis will provide critical answers to advertisers, namely:

· The number of incremental visitors TikTok drives to a store

· How much needs to be spent advertising on TikTok to get one more customer to the store

· Which audiences are the most valuable to the business

A Look at Tiktok Effect House

A Look at Tiktok Effect House

TiktokEffectHouse

Effect House TikTok Ins and Outs

TikTok is the beloved social networking platform that has just unveiled a brand new feature by the name of "Effect House." Effect House, in a nutshell, is an AR (augmented reality) development device. It gives creators the power to put together AR effects. The aim behind this is to empower users who want to take full advantage of AR during TikTok use. Effect House at this moment in time is in beta mode. It's testing exclusively in several parts of the planet. Some testing is actually taking place in the United States.

People who use Facebook and other apps are often familiar with app filters and how they operate. These filters in many cases place stickers on top of peoples' faces. They just as frequently introduce cartoon elements to images. They utilize AR any time this happens. Effect House strives to motivate developers who are part of the AR realm to register. The platform wants to be able to give this thrilling technology to the individuals who use TikTok day in and day out.

Facebook isn't the only different platform that presents people with options that are reminiscent of Effect House. Snapchat is another example of a platform that does the same exact thing. Facebook's Spark AR was established a little while back.

Effect House's Aim

Effect House's primary aim is to assist people who want to convey things with the use of features that are simultaneously effective, vivid and strong. The device possesses built-in components that can greatly aid users. The platform gives users the ease of tracking that's updated, first and foremost. It gives them the luxury of comprehensive interactions all the same. These features give users the opportunity to test things. They at the same time give them the chance to put together, share and handle their existing TikTok effects.

Effect House works tirelessly to simplify things for its users. It strives to give them the ability to hone their talents. It can come in handy for people who have been zeroing in on AR components for a long while. It can come in just as handy for people who are total newbies to the "game." Effect House gives users access to exhaustive video tutorials, instructions and even templates. These things all pave the way for effects creation that's functional and dependable.

TikTok Video Length Expanded to 10 Minutes

TikTok Video Length Expanded to 10 Minutes

TikTok

TikTok has recently announced that it has drastically expanded the maximum length on videos its users can upload to 10 minutes. This is a massive increase from the increase to three-minute videos it introduced last July. Before this the maximum time for videos was only a measly 60 seconds.

TikTok’s spectacular rise to popularity was heavily motivated by the platforms apparent never-ending stream of short and snappy videos, which caught the attention of users. However, TikTok have been trialing extended video lengths for quite some time, believing it will help bring in an older audience and allow its creators more time to produce top quality content.

In response to TikTok’s rise, many of its competitors actually sought to reduce their maximum video time to match the much shorter TikTok video length. However, now TikTok is taking the opposite route and expanding its maximum video length. So how does TikTok video length compare to its competitors?

YouTube

YouTube videos tend to be longer in length than TikTok videos. The maximum video length a user can upload depends on whether the user is verified or not. If the user’s YouTube account is verified they can upload a video which is up to 12 hours long. If the account is not verified then they are limited to 15 minute video length. Therefore, verified accounts have much longer video lengths on YouTube compared to the TikTok video length of 10 minutes.

YouTube Shorts

YouTube Shorts was launched in September 2020, reportedly as a response to TikTok’s shorter videos. YouTube shorts can be up to 60 seconds long, which is very short in comparison to the new TikTok video length of 10 minutes.

Instagram Reels

Instagram Reels, which was also launched in 2020, have a maximum length of 60 seconds, which was also the original maximum TikTok video length.

The Future of Practical Quantum Computing

The Future of Practical Quantum Computing

sDWave

If Quantum Computing sounds too technical then you are right, but you don't necessarily need to be an expert to know more about the amazing product that D Wave is providing. D Wave has been in the business of providing and delivering products using the fastest path. Think of the most difficult math problem you had trouble solving when you were in high school, remember the time it took you to solve that with the help of your friends and classmates, now multiply the complexity of that problem to a thousand or more, D Wave's quantum computing program solves that in a second. The future is fast approaching and along with it are the complex mathematical and analytic problems that require a fast solution and you don't want a pen and paper to solve that for you.

D Wave Going Public

D Wave is now at its final steps to bring Commercial Quantum Computing to Public Markets. This is expected to expand D-Wave's Quantum Computing Ability beyond what was originally thought possible. And with all these things in mind, the Market Valuation is expected to reach ~$1.6B.

The support it is getting from its current investors is more than enough to validate the future that this company from NEC and Bezos Expeditions as well as Goldman and Sachs.

D Wave Products

The company offers a wide variety of products and solutions ranging from Manufacturing and Logistics to Life Sciences.

In Logistics computing the most optimal time and route of your parcel considering hundreds and thousands of variables from time of day to vehicle volume, foot traffic and the likelihood of the recipient to be available based on the kind of neighborhood they live can definitely make your delivery services a lot more appealing to customers and saves the business a lot of time and resources.

In the Manufacturing industry scheduling your production based on your staff schedule delivery schedule and the machine rest requirements as well as your historical staff reliability can potentially increase efficiency based on how these things align.

Providing an effective finance solution is nothing but a set of computations based on historical data and probability based on previous data behavior. Fraud risks are identified by considering key factors from a certain set of data presented and what better way to analyze that than doing it in a blink of an eye. Nowadays getting the finance approval out is just as important as getting it out quicker than anyone else.

In this day and age, being right and accurate is still one of the most important aspects of problem-solving, however being the fastest while staying accurate and correct is becoming as important if not more.

If you give everyone enough time as most principles have been established everyone will eventually arrive at the same solution. How fast you get there ahead of everyone is what will take your business from being an average to a leader in the industry.

D Wave is definitely right in cusp of being successful and being part of that journey is definitely one that guarantee that you have a place somewhere in that future.

Is Tiktok Worth It?

Is Tiktok Worth It?

TikTok has been skyrocketing in popularity. With over 300 million users, it has become one of the most popular social media platforms, but is it worth it? This blog post will answer all your questions about TikTok and help you decide if this app is worth your time or not. From the features to how the app works, here's everything you need to know about TikTok.

IF YOU WANT TO INCREASE YOUR AUDIENCE

If you want to increase your social media following, TikTok is the perfect platform for you. It has over 300 million users, and it's growing quickly. The app is great for brands looking to bypass traditional marketing methods to reach a wider audience.

However, when you're trying to grow your audience through TikTok, you must take advantage of trending hashtags. This will help you get in front of more people and increase your chances of being seen by people interested in your content or products. If you don't know how to use hashtags on TikTok, here's a rundown:

*Tap the hashtag button at the top of the screen

*Search for hashtags that are related to your brand or industry

*Don't confuse this with an ordinary hashtag; these are designed specifically for brands

*Use them sparingly; too many hashtags can come across as spammy

*You should also consider creating your unique hashtag that ties together all your brand-related posts

NOT ABLE TO INCREASE FOLLOWERS ON OTHER PLATFORMS

Why would you want to use TikTok? The video app is all about quick, short videos. If you're looking for a platform to increase your followers on other platforms, TikTok isn't the answer. This is because it's not possible to link your social media accounts with TikTok. Also, it doesn't allow you to update your profile either. So if you're looking for a way to get more followers and likes on your other platforms, this probably isn't the best option.

YOU'VE ALREADY USED OTHER PLATFORMS FOR VIDEO POSTING

If you're looking for a platform where you can post videos, TikTok isn't it. You can get by uploading short videos to other platforms like Instagram or Twitter.

Affiliate Marketing on TikTok

Affiliate Marketing on TikTok

Everything I Know About Google’s Performance Max Campaigns

As a marketer, you know that the heart and soul of an affiliate campaign are to: promote your product or service and get paid. TikTok Tactics is an online course that helps you level up your TikTok platform approach. You will learn marketing skills from Affiliate Marketing experts.

In Affiliate Marketing, you will master online marketing principles to enhance your Affiliate marketing strategy with a deeper understanding of practical marketing knowledge. In TikTok Tactics, you will master affiliate marketing on TikTok strategies through video tutorials and training lessons. The third section is about Digital Life Hackers, which introduces affiliate marketing digital life hackers' way of work.

The course fee is $297 for a 3-level package. This means that the Affiliate marketing strategies you learn from this course can be applied to many other areas apart from the TikTok platform.

At the end of the course, if your friends and colleagues register and take courses through your Affiliate link, you will get $120 cash revenue as an affiliate marketer. And this is not all – all who go through level 2 and level 3 of this course will become an Affiliate marketer like yourself or even better.

Even if you are not interested in Affiliate marketing on TikTok, you can go through this course to learn Affiliate marketing strategies. Affiliate marketing is just one strategy of many. Knowing Affiliate marketing will always help you build your career in digital marketing. And if it becomes your profession, then congratulations! If not, then, like millions of others, take it as a specific skill that will ensure that your income keeps on growing month after month.

How will Affiliate Marketing Benefit you in TikTok Tactics?

The course will help you become a better affiliate marketer on various digital platforms and help you earn extra cash. Affiliate marketing is all about promoting Affiliate links; some people do Affiliate marketing for fun; or are generally involved with Affiliate marketing already. Some Affiliates promote the Affiliate links of their friends and family members to earn money without giving too much effort.

With TikTok Tactics' Affiliate Marketing course, you will learn how to make your Affiliate income grow month after month, year after year. You can even become an Affiliate Marketer like one of the most successful online marketers.

Why TikTok Tactics Help Grow your TikTok Account?

The tactics focus on four primary elements; attribution, catalogue, creative, targeting, bidding & optimization. The elements are very crucial to help make your TikTok account competitive in the already flooded market.

TikTok is a video sharing platform; TikTok has the potential to make anyone's TikTok account grow like never before. TikTok can help you create content for the video or use it solely as a tool to search trending videos. Even TikTok could be your backup plan if your YouTube account increases subscribers, but you do not see revenue coming in from ads displayed on your videos.

By having TikTok, you will have another way of monetizing because TikTok will play an essential role in increasing views on all your other social media platforms. Tiktok requires its users to have good knowledge of paid advertising channels for website owners and bloggers.

Why Enroll in the TikTok Tactics Online Course?

The TikTok Tactics course is designed not only for TikTok users but also for TikTok users who want to learn how to make money online. The TikTok marketing strategies are aimed at helping you build a successful TikTok platform and making some good income on the side.

The online course helps design your account, post competitive content, marketing, and optimize your TikTok video marketing efforts. TikTok is a social media platform with over 500 million users worldwide; TikTok has vast potential to make anyone's TikTok account grow like never before.

If you want to be competitive in TikTok, consider enrolling in this course. TikTok is the future. TikTok has a vast potential to be one of the smartest investments in your career and life if you learn how to use it right. Tiktok Tactics online course helps users grow their Tiktok accounts like never before.

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