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Amazon Displays Tariff Costs Next to Items

Amazon Displays Tariff Costs Next to Items

Imagine scrolling through Amazon, eyeing a new phone case or a pair of sneakers, when suddenly you notice something odd: right next to the price, there’s a little breakout showing how much of it comes from tariffs. That’s the bombshell Punchbowl News dropped on April 29, 2025, claiming Amazon was gearing up to do just that—highlighting tariff costs on its website. It felt like a bold move, especially with President Trump’s hefty new tariffs on Chinese goods jacking up prices for so many of the things we buy online. But before anyone could even process it, the White House came out swinging, Amazon backpedaled hard, and the whole thing turned into a wild drama.

The White House Freaks Out

Picture this: it’s morning at the White House, and Press Secretary Karoline Leavitt is at the podium, fuming. She called the reported plan a “hostile and political act,” basically accusing Amazon of playing dirty by pointing fingers at Trump’s tariffs. She even threw shade, asking why Amazon didn’t pull this stunt when prices were skyrocketing under Biden’s inflation. Things got spicier when she brought up an old 2021 report about Amazon’s supposed ties to Chinese propaganda, making it sound fresh. And then, in a classic Trump move, the president himself picked up the phone and called Jeff Bezos. Trump later bragged about it, saying Bezos “solved the problem very quickly” and “did the right thing.” Talk about high-stakes drama!

AmazonTariffCostsDisplay2

Amazon’s Quick U-Turn

Amazon wasn’t about to let this storm rage. Their spokesperson, Tim Doyle, shut it down fast, saying, “This was never approved and is not going to happen.” Turns out, the idea wasn’t even for the main Amazon site—it was just something they were kicking around for Haul, their new budget platform that’s trying to take on Temu and Shein. Nothing had been rolled out, and Amazon made it crystal clear they weren’t going there. The news hit their stock, though, which dipped 2% before the market even opened. You could almost feel the panic in the boardroom as they scrambled to clear the air.

Why This All Matters

Let’s zoom out. Trump’s tariffs are no joke—145% on Chinese imports, 10% on everything else, and even 25% on Canada and Mexico (though those got paused). Plus, they killed a loophole that let cheap Chinese shipments slide in duty-free. For the folks selling on Amazon—many of whom get their stuff from China—this is a gut punch. Up to 70% of what’s sold on Amazon comes from there, and now sellers are stuck with higher costs. Some are hiking prices (one report said 900 products jumped 29% already), while others are skipping big sales like Prime Day or cutting discounts to stay afloat.

I talked to a friend who sells kitchen gadgets on Amazon, and she’s stressed. “It’s like choosing between losing money or losing customers,” she said. She’s trying to find suppliers in Vietnam, but that’s not a quick fix. Meanwhile, Amazon’s CEO, Andy Jassy, admitted on CNBC that sellers are probably going to pass these costs on to us, the shoppers. So, yeah, that $20 phone case might soon be $25.

The Bigger Picture

This whole tariff-display mess isn’t just about Amazon. It’s about how Trump’s trade war is hitting our wallets. Economists, including Fed Chair Jerome Powell, are sounding alarms about inflation and slower growth. A recent poll showed half of us are freaking out about pricier groceries and big purchases, and a lot of folks are pointing at these tariffs. When Amazon even thought about showing tariff costs, it was like they were trying to be real with us—maybe even taking a cue from folks like Chuck Schumer, who’s been pushing retailers to spell out what tariffs are doing to prices.

But the White House wasn’t having it. They saw it as a jab, especially since Bezos has been cozying up to Trump lately (Amazon even donated to his inauguration fund). It’s like Amazon got caught in a political tug-of-war, trying to keep customers happy while not ticking off the guy in charge.

Low-cost Amazon Prime For People In Need

AmazonPrime

Amazon's Prime membership program is highly popular among consumers but the cost can be prohibitive for some. The company has just launched a low-cost version to address this issue. This new offer will be provided to US residents who hold a valid Electronic Benefits Transfer card. The EBT card is often used for the disbursal of various government assistance funds. Now it can discount the use of Prime, though not cannot be used to pay for membership or make purchases on the site.

Prime's regular cost is $10.99 per month. The card can slash this to just $5.99. Despite the discount, membership will still come with full perks such as free photo storage, content streaming, Kindle library access, and many more. The goal is to take Prime closer to low-income households, breaking the notion that the Amazon membership program is a luxury. The company believes that it can provide value to this segment of the population, particularly when it comes to shopping for essential items.

Amazon's New Kindle Fire HDX

Kindle 2.0

Kindle 2.0 (Photo credit: Wikipedia)

Amazon's New Kindle Fire HDX

24/7 Live Help, A Lighter Design And A Faster Processors Are Just A Few Of The Features You Will Find With Amazon's New Kindle Fire HDX

The Kindle Fire has been one of the major surprises in the tablet market since it was first introduced. It has surpassed sales expectations, and consumers have rushed to get them. Now, Amazon has done it again with the release of the Kindle Fire HDX, which has many improvements. These improvements include a 24/7 live help feature that allows users to get help when they need any time of the day for technical issues.

Barnes & Noble's Nook Sales Down 34%

Jun 25 2013
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English: A Picture of a eBook Español: Foto de...

English: A Picture of a eBook Español: Foto de eBook Беларуская: Фотаздымак электроннай кнігі Русский: Фотография электронной книги (Photo credit: Wikipedia)

Barnes & Noble's Nook Sales Down 34%

The battle of the e-Readers rages on, with a clearer picture of how the market is likely to stand in years to come. While Amazon and Apple seem to be benefitting greatly from the new market, industry giant Barnes & Noble is taking a tumble.

Nook sales themselves are down 34%, with Barnes & Noble digital sales dropping over eight percent in the same year. While the Nook has never been the most successful e-Reader, its overall losses are severe - over a million dollars more for the fiscal year than previously seen. This leaves Barnes & Noble in the precarious position of owning not only the third-place e-Reader on the market, but one that seems to be rapidly decreasing in both value and popularity.

Amazon Announces Virtual Currency, Amazon Coins

May 14 2013
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The bitcoin logo

The bitcoin logo (Photo credit: Wikipedia)

Amazon Announces Virtual Currency, Amazon Coins

Earlier this week, Amazon announced their new service, Amazon Coins, which is a virtual currency used to buy apps, games and other in-app purchases. 

They kicked off the launch by giving all Kindle Fire owners $5 worth of Coins, equal to 500 coins.  Users can buy more Coins, and they can save up to 10 percent for buying high quantities at a time. 

Amazon Kindle: Overlooked As A Tablet

Recently, there has been a buzz about different types of tablets from the iPad to the Samsung Galaxy tablet.  However, a similar product that is often overlooked is the Amazon Kindle.

The Kindle was a revolutionary product when Amazon first introduced it in 2007.  The Kindle is to books what the iPod is to music.  It allows consumers to shop for, read, and download books, magazines, newspapers, etc and was developed several years before the current tablet trend.

DuckDuckGo and Its Crusade Against the Filter Bubble

Image representing Duck Duck Go as depicted in...

Image via CrunchBase

Pretty much every website you go to tries to provide you with a customizable experience. Amazon suggests other items you may be interested in – based somewhat on what others buy but also on what you’ve bought, what sites you’ve visited, any cookies your browser may have, etc.

Facebook takes into consideration which links you click on and which posts you like, and then displays more updates from those friends and fewer updates from other friends. This may be good or bad, depending on whether you want to stay in touch with everyone or you want to just see what you care about most. (Compare this to Twitter, which may suggest users, but leaves it up to you to manage your actual feed.)

Amazon Wants Android Users as Readers

Kindle Android App

Amazon Wants Android Users as Readers

Amazon today released a Kindle App for Android owners to allow them to access the 600,000+ digital content pieces (e-books) available from Amazon, without owning a Kindle. And the new mobile app provides a feature to sync your Kindle with your Android so you do not lose your place in a book when you switch reading devices. Books are available at discount prices compared to hardcover new releases, often times in the $10 range and free chapters are provided while you make a purchase decision.

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