ISMagazine.com - Patrick Stevens
It’s not all fun and games in social media today. The original social media platform, MySpace, is hemorrhaging up to 10,000,000 visitors per month at the moment and News Corp, who bought the site 5 years ago for $580,000,000 are currently looking for a buyer.
The site, which in many ways taught its supersedents how not to do social media dropped web traffic from 73,000,000 to 63,000,000 between January and February this year. In a report released by comScore it was found that the social entertainment site cum social media platform cum social entertainment site again was experiencing about half the traffic it was a year ago.
ISMagazine.com - Patrick Stevens
It’s over. The war between Apple and Adobe has finally ended and the winner is: us! The consumer.
If you bought an iPhone or iPad you quickly realized you didn’t have any way to watch a number of Adobe Flash enabled videos, the most commonly used video and animation tool on the Internet today.
ISMagazine.com - Patrick Stevens
The cellphone has grown to be an indispensible part of our everyday life. It is hard to imagine going to the office without your trusted mobile phone inside your pocket. Cellphones are great for keeping the lines of communication between you and your business clients but its application has outgrown its humble beginnings as mere tool for communication to an invaluable partner in business transactions.
ISMagazine.com - Patrick Stevens
With the prevalence of internet searching and online mapping for businesses, the future of yellow book seems weak. On the other hand, there are steps that the publishers can take to maintain clients and generate revenue from the printed address books.
The obvious option is for the yellow pages publishers to develop online versions, if not fully go digital. Most have already gone down this path, with excellent mobile applications for searching for local addresses and contacts. The only disadvantage of this option is that the income generated from the online pages is considerably less than what could be earned from traditional printed versions.
ISMagazine.com - Patrick Stevens
Who does not, at some point or other in life, get nostalgic about their childhood friendships – that neighborhood kid they played together with in the garden, the kids from school who were regulars for play dates or even the friends they hung around with in college? Looking for these friends and reconnecting would have been impossible if not for social networking websites, like Orkut or Facebook, which is without doubt the most popular social networking websites today.
ISMagazine.com - Patrick Stevens
Customer Relationship Management is a way to manage a company’s interactions with its customers, consumers and clients. The objective of CRM is to bring together all possible customer information from a range of sources, giving an accurate, real time account of any given customer. CRM allows a company to make more informed decisions on their business, whilst also increasing levels of customer satisfaction and loyalty. CRM enables businesses to customize marketing messages to larger target audiences on the basis of the customer's expected response and the customer's value to the firm. By following the CRM model, firms can reduce overall marketing costs, increase customer response rates, and, probably most importantly, increase overall customer and firm profitability.
ISMagazine.com - Patrick Stevens
Online video viewing has shown a tremendous surge in popularity and growth in 2010 versus 2009.
In December of 2010 there were almost 90 million unique viewers of on line videos per day. That is up almost a third from December of 2009. Viewing sessions increase almost fourteen percent in the same time frame. Online video watchers viewed fourteen more videos in December 2010 than they did in December 2009 spending almost twelve percent more time
watching online video.
ISMagazine.com - Patrick Stevens
Quick tips for speeding up your Dell laptop
Dell laptops are dependable and resilient. As with all machines, however, they can start to slow down if not properly maintained and cared for. Before sending your unit in for Dell laptop repairs, first trying following the tips below to get your Dell computer back up to speed.
ISMagazine.com - Patrick Stevens
Google has announced that they plan to hire more than 6,000 new employees in 2011. This hiring boom comes at an excellent time as many tech companies are cutting back on their employee base. Working for Google is more than just a normal tech job, though. Google is well known for its unusual work spaces and great benefits for employees. Break rooms are equipped with foosball tables and many employees enjoy free services like laundry and on-site fitness centers. Google is determined to provide creative employees with all of the resources they need to think outside the box and produce unique products that will continue to change the tech world.