Borders Creates New and Used Textbook Marketplace

Borders, based in Ann Arbor Michigan, has launched a new Textbook Marketplace this week for students to purchase greatly discounted textbooks for class. Over 1.4 million textbooks are available currently in the marketplace. Discounts can be as high as 90% off the new price for the same class material. The site was developed in partnership with Alibris and offers books for college, elementary school and everything in between. Also included are supplemental books that are often referenced in class.

There is no way that LeBron James made use of a decision engine when he was in the midst of making The Decision but that did not stop Microsoft’s Bing from getting deeply involved in the announcement. Never has such a display of hype been presented in the name of entertainment since Geraldo Rivera embarrassed himself in front of the world when he discovered two bottles of liquor in a vault in Chicago.

MySpace Searches for Ad Revenue

With MySpace losing customers at a 13% pace over the past 52 weeks, they now face the difficult task of selling their advertising space to one of the big ad networks. Their last deal was made in 2006 with Google for $900 over the course of four years. But since then, their viewership has eroded as Facebook has overtaken the social web space. They currently in talks with Google, Microsoft and Yahoo but will most likely receive a significant reduction in revenue for this contract compare to the last one.

Are Your Customers Paying You in Words?

Good customers pay their bills, right? You trade your services for their money, and if you do a great job, both sides are happy with the deal. But maybe you shouldn't be so quick to be satisfied at just collecting money. There are other valuable things you can get from happy customers. One of those things is a glowing testimonial.

Kelley Blue Book Used Cars

KBB.com (Kelley Blue Book Online) recently named the KIA Soul one of the “Coolest” cars under $18,000. Style, Fuel Economy and Technology Features were the criteria by which KBB based its award. This is the second year in a row for the car to earn the award according to the manufacturer, Kia Motors America. The company reiterated the points made by KBB in that the car is stylish, cool, feature rich and affordable. The Soul is one of KIAs most popular cars and draws many customers to their new and used car lots.