TikTok may already be the most popular app in the world but it is not about to rest on its laurels. It is exploring new growth opportunities such as TikTok mobile gaming with the help of the industry leader Zynga. This was announced along with Zynga's Q3 earnings report which revealed an excellent revenue increase of 40% year-on-year at $705 million. The partnership of two of the hottest names in tech today is turning heads and creating excitement.

Disco Loco 3D

The plan is to launch a game called "Disco Loco 3D" on the Tiktok platform. This will be an exclusive so interested parties will have to come over for the experience. The single-player game is designed as an endless runner with players having to walk down a catwalk while they avoid obstacles, perform dance moves, challenge friends, and collect medallions. The concept is actually similar one of Zynga's creations called "High Heels" so those who are familiar with the title should find this easy to play.

Disco Loco 3D is a way for TikTok to test the waters with a traditional game. It is not just about the technicalities more so about their users' appetite for gaming within the app itself. The company wants to understand how the community wants to engage with games. There are already millions of gamers on TikTok who create and consume video content. They range from casual gamers who play for fun to the hardcore players who compete at the highest levels. How they will respond to this tighter integration will be interesting to see.

Garden of Good

It should be noted that this is not exactly TikTok's first game on their platform. They already have one under their belt called the "Garden of Good". However, that was more for charity than for entertainment or profits. It was a partnership with the organization Feeding America with the goal of raising funds for their programs. It was launched earlier this year through TikTok's own efforts. Players were given their own virtual garden to care for. They could also provide support to friends who were also playing their game. They can earn points as their garden grows. These can be then be converted into real donations to the charity.

Since its introduction, Tik Tok has been among the best performing apps in every section, from entertainment to business marketing; you can be sure to get what you want in Tik Tok if only you get the right audience and do the right thing. Many things had changed in the app, trying to make it perform well than when it was first introduced. Not long ago, TikTok launched a new feature on their app, which is meant to help marketers and other business operators understand the essential elements of the app as it enhances the creation of better TikTok campaigns.

The feature is 'Made for TikTok'; this is a new series that highlights the key and most essential lessons from professionals and experts. It will begin with an actual workout program series whose host is David Ma.

Apart from being a fun way to entertain yourself while looking into the camera, Tik Tok is an excellent opportunity for businesses to engage with users in a creative and cost-effective way. There are two things that appeal to different kinds of brands. One is to use one's own creativity by creating a unique story line and the other is to take advantage of existing content, such as popular characters (Disney, Star Wars), and assemble them into an entertaining video.

The New York Times’ food blog Little Otsu took the latter route and made a video using characters from Frozen and Spiderman. The result is hilarious and engaging, and it has attracted over 2 million views in the past week.

It is advisable to make your videos short and to the point. I do not think that brands will go well with long-form video on this platform. Therefore, you need to come up with ideas that can be expressed in 10 seconds or less.

The Purpose of TikTok Tips Videos

As the name suggests, they will be educative videos that will aim to engage their audience most in every available and reasonable way possible. For instance, the workout program will be a video that incorporates various workout series clips; it considers the viewer's interest and therefore ensures they are engaged through comments, co-creation, subcultures, and other many ways. Each of the mentioned elements can be easily viewed in isolation on TikTok for Business Profile as it aims at promoting what you do.

You should remember that these videos are not in-depth; however, they are made to provide the required information that will enable people to understand TikTok more broadly. This aspect is with the intention of better alignment of content so that usage behaviors and shifts can be enhanced.

Importance of using TikTok for Business Ad Campaigns

TikTok has almost a billion users globally; many brands seek to meet their customers and potential buyers. Therefore, 'Made for TikTok' through the TikTok app can make it easy for these businesses to meet the people they need to flourish.

Using TikTok for ad campaigns for a business can be the best idea as it is the first and quickest platform that attracts young consumers who are crucial to the development and growth of a business. Getting the significant benefit by attracting many consumers will sustain businesses for a long; for instance, if you compare a business that advertises with TikTok with the one that advertises with other platforms, the one for TikTok must be attracting a large number of customers.

As the second largest consumer market, there are many opportunities for companies to get creative. TikTok has become a global phenomenon for this. This app allows people to connect with others by creating video stories. There are different creative tools that help anyone to create their videos, which can then be shared on other social media platforms.

This is the reason why many brands are interested in using this app to reach their customers. For example, Ohio State Football announces their game by making tips videos. This way they can share their game information to all their fans via the mobile phone app.

This mobile app is very easy to use by both businesses and individuals. As well as many other social media sites, it helps people gain more followers and gain more brand awareness.

Teens are known to be the people who primarily use social media; there are various social media platforms that teens use for fun and even catching up with friends and family by creating memories. If you are updated, you must know the relationship between Snapchat and teens; lately, Snapchat is becoming more popular than TikTok and Instagram. Everyone is asking themselves, why is this happening? This app is changing the way people use social media in many different ways, and that is why you find that even marketers are currently marketing their products using Snapchat. Here are the reasons why Snapchat is becoming the talk of town more than the others:

Snapchat Creates The Urgency Sense

The main difference between Snapchat and other social media platforms is the fleeting nature of the content. Unlike Tiktok and Instagram, where you have to constantly check on the app daily to stay updated with your friends' content, Snapchat allows teens to view their close friends' snaps and chats within ten seconds and stay up to date. Moreover, the content friends share in their stories can disappear after 24 hours of posting.

This nature of the app allows people to share stories of their current situations that they would not want to stay in their lives forever. Simple things like the people you hang out with while having dinner, what you ate, and whatever happened over the day. For this reason, you will find Snapchat and teens being one.

Encourages sharing of full stories rather than highlights

Daily users are likely to spend about 25 to 30 minutes on Snapchat daily; you should not be surprised to know that they get a lot of content from that. It is common for peers to share at least ten moments a day from when they woke up until they slept. For instance, if you take a trip, you might want to take your friends along virtually, and every moment you share, they find it in full rather than just a highlight of their trip.

Live without ads

Snapchat is among the few platforms where you can share live news without ads appearing or popping up every moment. It gives users choices when to view brands' content, thus enabling the selected brands to promote their products and content through Snapchat's Discover. This tab can quickly draw an audience of about 40 million people within 24 hours, and here you will promote whatever you want without disruption.

Tiktok is the most popular video-sharing app, with millions of users; however, you may have heard about the fire that has engulfed this app. Recently, the United States threatened to ban the app; this means that brands and individuals who rely on it should be prepared for anything, or consider Tiktok Alternatives. Fortunately, TikTok's fame inspired people to create other apps that work exactly like TikTok, in that if the app is banned, you can find other apps where you can share your videos. Here are some Tiktok alternatives and some information about them:

How many governments have banned Tiktok in the US?

As of February 2021, there are no US governments that have banned TikTok. However, there have been efforts by the US government to regulate and limit the use of the app.

Have state governments banned Tiktok from being used on state owned devices?

Yes, some state governments have banned the use of TikTok on state-owned devices. In October 2020, the state of Arkansas banned the use of TikTok on all state-owned devices. Similarly, the state of Utah has prohibited the use of the app on any devices purchased with state funds.

Any colleges and universities banning Tiktok on their school wifi networks?

Yes, some colleges and universities have banned the use of TikTok on their school wifi networks. For example, Michigan State University, the University of Michigan, and the University of South Carolina have all banned the app on their networks.

Clapper

Clapper, like TikTok, is a rapidly growing social media platform that allows users to share their ideas, lives, and content in the form of short videos. There's more to this app; if you read the app store descriptions, you'll see that it doesn't have ads, it's free to use, and there's no BS; it's all about real people. Once you've made your own, you'll be able to see other people's opinions, express your own support or opposition, and allow others to do the same.

The app is intended to allow users to give speeches with less restraint than competitors. It's similar to TikTok in that you can make money here; it has a monetization feature that allows owners to capitalize and charge super fans to view their content.

Fanbase

You've probably heard of Fanbase; it's an app comprised of a public figure's fans; if you're an artist who used TikTok to promote your music, this will serve as an alternative where people can consume your music and even help you track the record, success, and journey of your music. Everyone who follows you on Fanbase will interact with your music and content, giving you feedback and suggestions on how you can improve. You only need to understand your target audience and the social media platforms where the majority of your supporters are active, such as Fanbase.

Likee

Likee is one of the most popular TikTok-like apps; it allows users to share short videos in the same way that TikTok does. It is independent and rapidly growing; you can find it on Android and iOS; it is currently popular in each store; additionally, it has a large and interactive audience that marketers can use to market and advertise their products. Anyone can use the app as long as you create helpful videos that engage your audience. It also includes music and effects that you can use to improve the quality of your videos. It is now one of TikTok's direct competitors.

The recent announcement of the Tiktok Shopify partnership marks TikTok's continued investment in social commerce. The partnership aims to help Shopify merchants, of which there are over one million, engage with TikTok's youthful audience and generate sales revenue. Ultimately, the venture will grow to encompass additional in app shopping elements too.

Early Days of Tiktok

In the past, TikTok gained notoriety for being a video platform that offered memes and entertainment. Members were not able to purchase items directly on the platform, even though it featured influencers who promoted cosmetics, clothes and domestic products. Rather, members were only able to purchase items on TikTok through adverts on the platform.

Shopify Partnership

This new arrangement permits merchants on Shopify to set up, optimize and run their TikTok advertising campaigns from Shopify's dashboard directly. To do this, they have to install the newly released channel app from TikTok that is available from Shopify's app store. After installation, merchants can take advantage of the functions offered on the 'TikTok For Business' Ads Manager.

Merchants on Shopify have come to realize the importance of discoverability, with social commerce offering the chance for independent companies to boost their brand awareness. The 2021 report from Shopify about the future of commerce revealed that fifty-four percent of younger shoppers across the world find brands through social networks. In addition, Shopify has joined forces with TikTok to introduce product links. Merchants on Shopify will use these links as product tags on TikTok, to send shoppers straight to their online stores from organic posts. Shoppers can opt to purchase from the merchants' stores directly, or click tagged products in merchants' TikTok posts.

Once merchants have set up the one click pixel in their 'TikTok For Business' account, they can activate in feed shoppable video adverts. To create these adverts, merchants simply choose the products they want to promote using templates that are designed specifically for ecommerce. These ad templates feature existing videos or imagery, so the TikTok channel is suitable for merchants of all sizes. To launch their joint venture, TikTok is offering merchants a $300 voucher to spend on their first advertising campaign.

In today's world of social media platforms, TikTok stands tall at the top of the pile. Formerly known as musical.ly, TikTok is as successful as it is for a number of reasons. For starters, the social media platform in its current form fills a void that its predecessors like Vine had left in the social media space. It is, therefore, not difficult to see why the social media app has taken off in popularity the way that it had.

Importantly, it does not hurt that the current TikTok algorithm within the app and the ability to share videos to other major platforms seem to support the viral reach of videos. Even TikTok users that are numbered among "the least of these" will post a video that will get likes, views, comments, and good support. Some go on to be viral, reaching far beyond the app and become Internet phenomenons. Add to that the fact that the tag of the person whose video is being shared remains throughout the duration of the video, and you get users who are eager to use the platform and grow their profiles in the social media space.

A Closer Look At TikTok Competitor Instagram Reels

In many ways (before Facebook bought the app), Instagram had a much freer algorithm where hashtags yielded a greater reach for the content posted by users and the chances of posting viral content were much higher. However, that has significantly changed. As such, other social media apps like TikTok have been allowed to take up space. The competition has forced Instagram to evolve and implement new features. The most recent feature in this evolution is the addition of Reels which are very TikTokesque in how it functions.

Some popular features that IG Reels and TikTok share include stitching together shorter videos that combine to make one video that is designed to promote a particular idea, point, or just for fun. The use of filters, as well as the addition of music, text, voice alterations, and other features, are among the TikTok adaptations used on IG Reels.

It is true that IG Instagram has done well through Reels to ensure that they don't lose a significant portion of their user-base to TikTok by now offering TikTok's appeal right there in the IG app. However, it is hardly likely that this will hurt TikTok in a similar manner that IG Stories arguably hurt Snapchat. For starters, TikTok by design (algorithm and sharability features) plays to the desire for virality that brands, influencers, and other users are looking for with their digital brands.

YouTube 's new short-form video service, YouTube Shorts, will soon be available in over 100 countries after being trialed in selected markets. It has been developed as a competitor for the popular TikTok platform and was first released in India for beta testing earlier this year where its uptake tripled over several months. YouTube is essentially playing catch-up with its popular TikTok competitor but also aims to integrate its Shorts offering with the wider YouTube platform as a key method for attracting new users and expanding its reach.

YouTube Shorts

The YouTube Shorts service provides functions for producing short video content that are very similar to its TikTok competitor. It allows users to record, edit and share video content that can be up to 60 seconds in length and also allows popular music to be included. Users have access to a range of tools that allow them to start and stop recording with a single tap with the service offering a small number of editing features. These include controls that allow the audio to be sped up or slowed down, a countdown timer, the ability to insert text overlays at chosen points and the ability to adjust colors.

TikTok Comparison

While YouTube shorts offers a convenient tool for choosing music to be used in the video it does not have the automatic sound synchronization feature of TikTok which made the app more accessible and popular with first-time users. In addition, YouTube's offering lacks the wide catalog of special effects that TikTok offers - such as augmented reality functions and the ability to use a green-screen. YouTube Shorts, like Instagram Reels and other competitors, are seeking to make the features of TikTok available to users that want to create and publish short video content on their social media platforms.

The US Commerce Department has announced that it is rescinding a decision made to place Chinese owned TikTok and WeChat on a list of applications that were prohibited from transactions by US citizens. The ban was issued in September of last year by the Trump administration in a bid to stop any additional downloads of the apps.

Presidential Executive Orders

President Joe Biden recently withdrew a number of executive orders by the previous president that sought to block any new downloads of the apps which are owned by the Chinese company Tencent and ordered the Commerce Department to conduct a review of any security concerns posed by these and other Chinese-made apps. The previous administration had established the so-called 'TikTok ban' in response to concerns about data being gathered on US citizens by China and also sought to ban transactions with other apps, including WeChat, which would have effectively banned their use in the US. WeChat has reportedly been downloaded by more than 19 million users in the US and has become a widely used platform for payments, services and games. Biden's new executive order revokes the bans against WeChat and TikTok as well as against another eight communication and financial software applications.

While Biden's executive order rescinded the bans, it nonetheless directed the Commerce Department to continue monitoring applications like TikTok to determine whether they could impact US national security. It also ordered the department to present recommendations within 120 days that would help to protect US data acquired or made available to companies controlled by other foreign adversaries.

National Security Concerns

TikTok remains one of the world's most popular social media apps and China's foreign ministry welcomed the move as a positive move urging the US to respect the free market and not to use so-called national security concerns to suppress China's tech industry. The effort by the Trump administration to effectively ban various Chinese apps had led to numerous legal challenges which had the effect of heightening tensions between the two countries. Last year a US district court judge granted a temporary injunction to TikTok that blocked the effort to ban downloading the app. At the time Trump had approved a bid by US tech company Oracle (backed by Walmart) to purchase TikTok but the move failed to gain approval from China's regulators. The app is believed to have more than 1 billion users world wide and is particularly popular with younger users.

If you are a tik tok influencer, you might be getting and having the best moments of your life by making a living through creativity and engagement. Tik Tok is among the fast-growing platforms that easily allow people to make money by the number of followers and content. New people to the platform and have gathered enough followers and have engaging content; it is your time to think about how you can earn your living. You can start by estimating how much you can make through the new TikTok money calculator; while most people get confused for their first time to find the correct calculations for their earnings, here is what you need to know about this device:

What is the new TikTok money calcualtor?

This should be the first question that clicks your mind once you think of the device and what you want to get from it; you can answer this if you know what the device is; it can help you calculate your potential earnings derived from every profile that is on your platform. You should know that the calculator is not official, but it is offered by the app, which means it wasn't developed or getting any endorsement from tik tok. It does not give you an exact amount you will earn but gives you an estimation of what you will make from your content.

How does it work?

If you already have the tik tok extension, this will be a simple thing to do; you should start by entering your profile's username, which you intend to calculate, remember it is the username you use but not the official name. After entering the name, you should click on the calculate option, and automatically the extension will calculate and provide the information concerning your earnings and engagements. You should know that the calculations are done differently based on the various information and data available on the user's profile. The necessary details to conclude on the earnings are followers, average comments, score, engagements, shares, and likes. With all this information, the tool will provide you with the estimated earnings per video.

TikTok, the social media app owned by Chinese company ByteDance, is facing a UK lawsuit that could see it forced to pay damages of billions of pounds if it is successful. The lawsuit, brought by legal firm Scott and Scott and backed by a former British children's commissioner, claims that the company collects a huge range of children's personal information when they use the app. As well as harvesting their pictures and videos, it is claimed the app also collects children's phone numbers, specific location details and biometric data which it then sells to third parties for profit.

British Children Data Harvested

Parents and children are likely to be shocked by the revelations, as well as privacy regulators, since the app is used by a huge number of teenagers. According to the UKs media regulator OfCom, it is estimated that almost 45% of children aged between 8 and 12 use the app which represents about 3.5 million children in the UK alone and is likely to be potentially millions more across Europe as a whole.

The lawsuit claims that children's personal information was harvested without explicit consent being gained (which, in the case of children under the age of 18, would need to come from an adult) and constitutes a serious breach of both UK and EU privacy provisions, according to one of the lawyers acting for the plaintiffs in the case.

TikTok Blocked

This is not the first time that the ByteDance's data protection policies have been challenged and Tiktok sued. In 2019 the US Federal Trade Commission levied a record fine of $5.7 million against the company for similar offences of illegally gathering children's personal information. It has also come under scrutiny in India where it was temporarily banned and finally blocked completely from the country. TikTok is also under investigation by the UK Information Commissioner's Office for whether it complies with the UK's data protection rules and whether it protects children's right to data privacy with a report expected later in the year.

TikTok claims that it is only intended for users over the age of 13 but it is claimed that the app is being used by much younger children since all they need to do is enter an older age as there is no additional checking performed by the app. Lawyers are seeking thousands of pounds of compensation for each child, seeking that the app meet its user age requirements as well as demanding that the company provide full transparency about the data it collects and the purposes it is used for.