It's been said that most people can't tell the difference between influencer posts and advertisements.
A study conducted by Open Influence explains how people who frequent social media websites actually view influencer advertisements. It shows that about 514 adult Americans who visit social media websites were asked questions that could help marketers strategize.
When these adults were asked which social media websites they frequented the most, the following percentages were provided:
YouTube- 32.5 percent
As you can see, Facebook was a clear front runner.
Twitter has recently announced that they will soon be rolling out tests to allow posts of up to 280 character Tweets on certain Twitter accounts. The social media site has had a strictly enforced limit of 140 characters since it debuted in 2006, so it comes as no surprise that this latest announcement has generated excitement among avid Tweeters.
The character-expansion test will be open ended and the accounts participating in the test have already been granted the 280 character limit. The test accounts will encompass virtually all languages except for Chinese, Japanese and Korean (since a single character conveys more information in those languages.)
One of Twitter's Project Managers, Aliza Rosen, acknowledged in a statement that the 140-character limit was a source of frustration for Twitter users, and that expanding this limit would likely lead to people Tweeting even more.
Finding investing tips and advice has long been popular with the 75 million users of Yahoo Finance each month, although until now you couldn't actually make any trades on the site. Now the app can be used by E-Trade, Fidelity and Scottrade clients to buy and sell stocks through an arrangement with Tradelt, allowing brokerage portfolios to be synced. Clicking on the tab that says 'link broker accounts' allows users to take the first step in the straightforward process.
Michael La Guardia, head of product at Yahoo Finance points out that the company is not expecting to make money from users of the service, and most revenue will still come from advertising as it does now. However, the new app will provide value for users, and encourage them to keep using the app. La Guardia also promises more features and services coming in the future.
Fake News Sites Banned from Buying Ads on Facebook
Fake news sites have grown in number due to the the rapid pace of advances in technology and the increase in social media sites allowing instant updates on breaking news and trending stories. Everyday, we are swamped with news stories whenever use a smart phone or log onto Facebook or email. It is also easy to pass these news stories on to other people by simply clicking on the share button. With a single click, a fake news site story can be sent to thousands of people around the world. The 2016 U.S. election shows us just how fast a fake news site story can reach millions.
Ford and Domino's are testing self driving cars for delivering pizza.
The two companies are partnering on a test trial with Ford cars to deliver pizzas to Domino's customers. They want to know if customers will react to this idea favorably and be willing to deal with autonomous car service.
The car in question is the Ford Fusion Hybrid Autonomous car, and it will have pizza containers that are outfitted by a third company, Roush Enterprises. The containers will keep the pizzas warm, and the new self-driving cars are programmed to unlock once the customer inputs a unique delivery code. Random customers in the Ann Arbor, Michigan area will be selected to participate in the pizza delivery test trial.
Amazon's Prime membership program is highly popular among consumers but the cost can be prohibitive for some. The company has just launched a low-cost version to address this issue. This new offer will be provided to US residents who hold a valid Electronic Benefits Transfer card. The EBT card is often used for the disbursal of various government assistance funds. Now it can discount the use of Prime, though not cannot be used to pay for membership or make purchases on the site.
Prime's regular cost is $10.99 per month. The card can slash this to just $5.99. Despite the discount, membership will still come with full perks such as free photo storage, content streaming, Kindle library access, and many more. The goal is to take Prime closer to low-income households, breaking the notion that the Amazon membership program is a luxury. The company believes that it can provide value to this segment of the population, particularly when it comes to shopping for essential items.
Paypal, the famous online payment website has expanded its services. Venmo, Paypal's newest peer-to-peer payment platform, provides an easy to use app that allows easy financial transactions.
Venmo and Paypal dominate the cyber world of peer-to-peer and b2b payments. The goal of these services, provide easy and flexibility. Today, people are using their mobile devices for all types of payments. Mobile devices, including cellular telephones, are the center from which housewives, entrepreneurs, and executives of all types conduct their business of all types.
Paypal's Venmo app allows users to request and make payments from a mobile device. The easy of use is a major key to Venmo's success.
Paypal's success started a decade ago. When consumers started shopping through websites like Ebay or Amazon they needed a secure way to ensure the transaction was both legitimate, legal, and safe.
With the underwhelming performance of Nintendo's Wii U, it is natural to be leery about the company's latest console: the Nintendo Switch. Skepticism is warranted based on its limited launch library and bare bones functionality, but the games released thus far already provide an amazing gaming experience.
First, the downsides. The Switch's menu is full of empty square blocks that seem to be awaiting functionality in the future. While it is only natural to expect increased functionality as developers spend more time with the hardware, obvious features such as Netflix are currently absent. Any games you have are displayed, but the included eShop offers a total of nine games. If you are not interested in any of them, your options may seem lacking.
Quality is more important than quantity, however, and the Switch has one universally praised gem. Zelda: Breath of the Wild is an extremely versatile title with a large open world that caters to a wide range of playing styles, from combat specialists to stealth fanatics. There is so much to explore that you may not need another game for a long time.
Vine is closing down, so remember to get your videos exported today.
As announced initially in October, Twitter will shortly close its' looping video application down, and its' social media network Vine. At first, the firm suggested that it would remove the Vine application from app stores, however subsequently, it decided to change this to a newer, easy to maintain application known as Vine Camera. In advance of this, Vine's application and website were upgraded to enable the exportation of Vines, if you don't want them to be deleted.
It is possible to export Vines until later today. This can be done from the Vine website, or from Android or iOS applications. At the moment, the Vine website states that Vines can be downloaded up until the 17th January 2017, at which point the applications will convert to the Vine Camera. However, the banner for the mobile application states that the application will be upgraded tomorrow.
The streaming service, VidAngel, may be getting shut down for federal violations.
VidAngel is a company in Ohio that has been streaming various videos after filtering out all of the nudity, violence and foul language. Organizations such as Fox, Disney and Warner Bros. have gotten together and sued this small business. The reason for the suit is that the business took their copy written material, altered it and then streamed it to customers who paid them. In all fairness, that is not a legal process. VidAngel would have needed a special license to do what they did, and they did not have such a license.